Wales Tourism Performance Report: January to June 2018 Mixed Picture
The following are extracts from the Wales Tourism Performance Report for January to June 2018 and show a mixed picture. In the six months from January to June 2018, there were 5.1 million overnight trips to Wales by GB residents, the highest volume of trips recorded for the first six months since the current survey started. Expenditure in Wales stood at £907 million which is the highest amount for this period in any year since the current survey started. There were also record levels of overnight holiday and business trips and substantial increases in visits to friends and relatives in the six months between January and June 2018.
There has also been an increase in the volume of tourism day trips taken in Wales during the first six months of the 2018 with 46.7 million trips taken and an expenditure of £1.9 billion. The expenditure for this period was though substantially lower than in 2017. During the first six months of 2018 there were 430,000 trips taken in Wales by international visitors and expenditure of £167 million, although the sample sizes used for this under the International Passenger Survey are relatively small.
There were also lower average occupancy rates during the first six months of the year, including the Easter period, but rates strengthened during May and June 2018. Overall, the Tourism Barometer, undertaken by the Welsh Government in September, reported a good summer. 84% of the businesses surveyed reported a greater or equal level of visitors compared to last year, but that could also be interpreted as 60% reported a poorer or equal level of visitors compared to last year...take your pick.